Branding

Kid Theology | Equipping Parents to Disciple Children | Branding by Ashlee Proffitt
My husband started dreaming about this endeavor more than a year ago. He bought the domain name, created an email account and all the social media channels. And then he waited. He prayed and asked for God’s timing. Late last year he started setting aside specific time one night a week to just research, pray and write. Starting a new thing is hard when you work a more-than-full-time job and are a very present daddy and a massive helper to your wife. So maybe the start of this new thing was slow. But it was steady and it was a disciplined chipping away at the big goal.
I’m learning that in entrepreneurship, breaking those big goals down into small action steps means you might actually accomplish the thing, even if it is slower than you might have initially wanted, even when you are tired and even when you have a million other responsibilities and would rather aimlessly be watching Monday night football. Small action steps tell your brain it is possible and motivate you to keep going.
So after months of late night work, my sweet husband has launched a very special new endeavor, Kid Theology. An endeavor that is sure to change many and one that, despite what I might have said when I was sick, tired and grumpy, I am so grateful to have gotten the chance to work together on.

BRANDING INSPIRATION


Brand Inspiration | Kid Theology | Equipping Parents to Disciple Children | Branding by Ashlee Proffitt

 

We wanted to create a brand that felt aged and worn, like a classic book that stands the test of time or an old building that has weathered many storms but is still standing and still strong. We believe that teaching children about God is doing that very thing, giving them knowledge and wisdom that will stand the test of time and will stand against every storm.
We also wanted to incorporate an element of fun that could represent the beauty of childhood and serve as a reminder that although teaching your children about God is of highest importance, it doesn’t have to be stuffy or boring and instead can be lots of fun.

BRANDING ELEMENTS


Brand Elements | Kid Theology | Equipping Parents to Disciple Children | Branding by Ashlee Proffitt

 

WEBSITE


Brand Elements | Kid Theology | Equipping Parents to Disciple Children | Branding by Ashlee Proffitt

 

If you are a parent who wants to teach your children about God but don’t quite know where to start, I’ve got the perfect solution for you! http://www.kidtheology.com

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The Stranded Shop | Dry Shampoo, Hair Powder | Developed by Lauren Scruggs Kennedy & Anna Chesson | Branding by Ashlee Proffitt | Illustrations by Kari Joy

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The Paisley Ribbon | Brand Reveal | Branding by Ashlee Proffitt

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What a joy to work with clients who enjoy the creative process and find the value in diving deep into the core of their business in order to develop a brand that is true and authentic. Working with Ashley of Ashley Eiban Photography was just that, an absolute joy. She is full of life and she lives […]

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Lola Interiors Brand Reveal | Branding by Ashlee Proffitt

A gorgeous palette of neutrals and a luxurious minimalist inspiration? Yes, please. Tiffany Hinton of Lola Interiors, formerly R&E Design, is a superiorly gifted interior designer with a heart of gold. Working with the Lola Interiors team was a dream partnership and I am so honored to have helped launch this new season for Lola […]

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Brand Design | Finley Lane | Luxury Custom Branding by Ashlee Proffitt

Blush and gold and hints of navy, made complete by a blush animal print and the perfect preppy stripe. This brand design was a dream to create and working with Dana of Finley Lane was one of my favorite projects to date. As always, we started with in-depth branding homework and then a face-to-face chat via Skype. […]

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I introduced The Branding Parlor on September 1 and since then I have helped small business owners create a cohesive, professional and gorgeous brand that is perfectly complete. All at an investment that is doable when you are just starting your business. Read all the sweet details about this amazing project here. So far I […]

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I introduced The Branding Parlor on September 1 and since then I have helped small business owners create a cohesive, professional and gorgeous brand that is perfectly complete. All at an investment that is doable when you are just starting your business. Read all the sweet details about this amazing project here. I am excited […]

Continue Reading

I introduced The Branding Parlor on September 1 and since then I have helped small business owners create a cohesive, professional and gorgeous brand that is perfectly complete. All at an investment that is doable when you are just starting your business. Read all the sweet details about this amazing project here. I am excited […]

Continue Reading