Lauren Scruggs Kennedy Foundation Collateral Designs | Branding by Ashlee Proffitt

There are dream projects and dream clients and then there are projects and clients that are more than a dream, they are an encouragement, a reminder of true beauty and the value of purpose and the value of pursuing a dream that helps to change lives. What a joy to work on such a brand with a group […]

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Tips for a Simple & Effective Quiet Time Routine | Ashlee Proffitt

Since my college days, specifically since fall of 2003, my heart yearns for daily time in God’s Word. Over the past 14ish years since then I have gone through many life seasons: from college student to engaged college student to married college student to barely-out-of-college-new-mama to church planter’s wife to working mama of 3 littles. No […]

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Neutral Romantic Bedroom Inspiration | Ashlee Proffitt

Three years ago I posted this inspiration for our master bedroom. Unfortunately until about a week ago our bedroom still looked exactly the way it did 3 years ago. Thankfully we are finally making some changes and I am so excited. The old bed and dresser have been sold. New bed and room arrangement are in place. […]

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The Stranded Shop | Dry Shampoo, Hair Powder | Developed by Lauren Scruggs Kennedy & Anna Chesson | Branding by Ashlee Proffitt | Illustrations by Kari Joy

  After almost 3 years of working on this amazing project with the most amazing ladies I can finally announce that it is finished and an amazing new product has finally launched. I learned so many invaluable things from the beautiful women who created this product and from my time working on this branding project. I […]

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How To Make Small Steps Toward Big Goals | Ashlee Proffitt

Big goals cannot be tackled all at once, they need to be carefully and thoughtfully broke into smaller bite-sized action steps or else you will never make any traction. Or at least that’s how it works with me. I am a perfectionist and that means I am often a procrastinator. Out of fear of not […]

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Be A Blessing |2017 Goals | Ashlee Proffitt

We are a few weeks into the new year and I spent the last two weeks-ish thinking and praying over my goals for this year. I realize that may seem silly but I am a doer and a finisher and once it’s down on paper I have a hard time not finishing something, even when God is […]

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Intentional Goal Setting with Your Spouse | New Year Reset | Ashlee Proffitt

Years ago my husband and I decided that we wanted to proactively and intentionally enter into each new year. We no longer wanted to arbitrarily create resolutions or goals or aimlessly walk into a new season. We wanted our marriage, our family, our friendships, our work, our ministry, our daily lives to be full of purpose and […]

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Framebridge Gold Frame + Family Photo + The Perfect Gift

In case you are a last minute shopper looker for the perfect gift, I have the most thoughtful, most meaningful and most perfect gift idea for you. There’s not much in this life more meaningful than a photograph. Precious moments captured for all of time, a gift to be treasured in the every day and […]

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